Primera Technology is known for its LX-Series of colour label printers, using the latest inkjet technology. For start-up and small businesses Primera’s LX500e Color Label Printer utilises a new print engine that doubles the maximum print speed from 25 to 51 mm/s. LX500e is also perfect for in-store on-demand label printing applications such as personalised labels. With its footprint of just 26.4 x 38.9 cm and a height of only 18 cm high the LX500e meets the requirement for a compact solution suitable to place at any point of sale. Its high-yield, tri-colour ink cartridge keeps cost per label low, while the fast print speeds and an optional built-in guillotine-style cutter allow users to quickly and easily print and cut their short-run labels. Next in line is Primera’s LX2000e, an industrial-grade label printer designed for applications that need extremely durable labels. It uses BS5609 certified pigment ink, providing labels that are highly water and UV-resistant and therefore fulfil all requirements for GHS compliant labelling. Large, separate ink cartridges keep cost per label low while print speeds of 152 mm/s produce full colour labels extremely fast. To produce exceptional product labels one not only needs reliable print technology but also high-quality substrates. It’s always the combination of hardware and the right label material that fits the requirements of each application. Over the years Primera worked together with several substrate manufacturers to offer customers the perfect “companion” to all LX-Series label printers, its Primera Genuine certified inkjet label substrates. The Primera Genuine label portfolio includes a variety of materials and finishes such as high-gloss, semi-gloss, matte, vintage, gold and silver shiny paper along with a variety of polyester labels, tags and cotton labels.