API is leading the way in the creative development of holographic and other highly visual optical packaging solutions with the launch of its custom decorative holography service, Holonique™ Boutique. The service is designed to provide API’s specialised knowledge in the use of holography and 3D Designs, which, as an integral part of the product pack design, can add the extra dimension to brands across the food, drinks, personal care and beauty sectors.
Holonique™ Boutique is a key element in API’s expansion of holographic foil and film manufacturing capabilities after its completion of a recent £0.5 million investment in its facility in Livingston, Scotland. The site is now the key holographic manufacturing site in Europe for API, providing packaging customers with world-leading decorative holographic foils and films from three separate coating lines and a seamless embosser. While holography is often used to protect against counterfeiting, it is its eye-catching appeal that is the core of API’s Holonique™ proposition.