AN increase in output by volume is forecast by 63% of buyers and 62% of suppliers within the packaging sector in France, stimulating investment perspectives, according to the latest ALL4PACK Observatory findings.
The report has drawn on feedback from the entire industry and from its Pack Expert Committee and has been published in the lead-up to ALL4PACK Paris, which takes place from November 26th to 29th.
The return to economic growth continues to fuel the packaging sector, the report reveals. Distribution/retail/online holds onto its top position as the most optimistic user sector. The capital, intermediate and construction goods sector has turned optimistic once again for 58% of buyers, and one out of two buyers has invested or plans to invest in the creation or manufacturing of packaging solutions.
Processing and handling are driving investment. Out of the 91% of buyers with investments either ongoing or planned within the next two years, one out of three will be investing in processing/packing machines and one out of three in storage or load handling systems.
The “Made in France” label is a guarantee for purchases, in spite of noticeable pressure on materials prices. 46% of buyers source their packaging in France. 78% believe that the “Made in France” label is a key to development in packaging, but 41% expect to see materials prices rise.
Recycling and recyclability of materials will drive innovation in the coming two years according to 52% of buyers, while cost control is historically the most important factor driving change, and this is still the case according to 51% of buyers.
E-packaging has found its place on the market. Four buyers out of seven say that primary packaging should generally adapt to omnichannel distribution, while two out of seven think that it should be specifically adapted to the online sales channel. Development in shipping packaging is focussed most on boxes tailored to the size of parcels, envelopes, and air cushion and recycled paper gap filling, but in one case in two, it is a standard-size box.
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