InContrast’s Queen Bee display for Unilever is one of only 14 POPAI Global Award winners unveiled this year during GlobalShop, Las Vegas. Local POPAI gold winners from 36 countries were eligible to compete in their categories for the award, which celebrates best-in-class retail marketing from all over the world. At the 2015 POPAI UK & Ireland Awards, InContrast won five golds – for brands as diverse as Ben & Jerry’s frozen Greek yoghurt, Felix cat food, Max Factor cosmetics and Vaseline lip care. Shoppers were successfully targeted in very different retail channels, from cinema to wholesale to the high street. The Queen Bee display won an additional gold for the UK’s Temporary Display of the Year, before clinching its third award on the world stage. This latest Global Award for InContrast brings the company’s total to 28 POPAI Awards in just three years.
+49 6641 81-375 I www.sti-group.com